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Cowboy on a bucking bronco, "Ride 'Em, Cowboy, Ride 'Em", circa 1940

Subjects
Comics & HumorHorses
Card type
Linen
Date
c. 1930 (White Border)
Front of Cowboy on a bucking bronco, "Ride 'Em, Cowboy, Ride 'Em", circa 1940, Mrs. Maude Phelps, NE, USA, c. 1930 linen postcard
Front
Back of Cowboy on a bucking bronco, "Ride 'Em, Cowboy, Ride 'Em", circa 1940, Mrs. Maude Phelps, NE, USA, c. 1930 linen postcard
Back

About this postcard

A comic Western illustration shows a cowboy in a yellow shirt and red neckerchief being thrown forward as his bronco bucks, his wide-brimmed hat flying off into a blue, cloud-streaked sky while a jackrabbit bolts from the brush below. The card's own caption, "Ride 'Em, Cowboy, Ride 'Em," names the scene as a rodeo-style bucking-horse gag rather than a specific place or event. Such brightly colored linen-finish Western novelty cards were popular from the 1930s through the 1950s, when dude-ranch and rodeo imagery filled the American souvenir market.

Postcard Details

Message · English, in pen

Dear Folks: I am feeling fine And getting along well Been very cold and Was a very bad storm North of us. Hope all of you are doing OK. going 2 try for furlough through before long. They are hard to get. We all hello Love Geo

PublisherColourpicture
RIDE 'EM, COWBOY, RIDE 'EM. --- And out here in the West they ride 'em—Some of them do and some of them don't, it all depends on the man and the critter he's riding. 10845 A 'COLOURPICTURE' PUBLICATION, CAMBRIDGE, MASS., U.S.A. POST CARD PLACE ONE CENT STAMP HERE
Addressed to
Mrs. Maude Phelps

Big Spring, NE

Postcard record

PublisherColourpicture
SeriesTX8
ConditionGood
Place addressedMrs. Maude Phelps, Big Spring, NE
PublisherColourpicture, Cambridge, MA
NotesLinen (canvas-textured) stock with a plain, unprinted margin at the bottom; light corner and edge wear, a few small surface spots, and faint stray marks near the right edge and lower right corner. No postmark; card appears unmailed (stamp box empty, no stamp). Divided-back linen card with Colourpicture imprint, Cambridge, Mass.; upper-right block carries a WWII-era Army serial number and unit (Q.M.C., 8th S.C.). Light edge wear and toning.

Cite this card

Cowboy on a bucking bronco, "Ride 'Em, Cowboy, Ride 'Em", circa 1940, postcard, c. 1930. PostalPast Collection. https://postalpast.com/postcard/cowboy-on-a-bucking-bronco-ride-em-cowboy-ride-em-circa-1940. Accessed October 24, 2026.